Colorella Terms of Use

Provider

Colorella is provided by Dumke Ventures UG (haftungsbeschränkt), Ebersprung 2, 16321 Bernau, Germany, phone +49 33383 380112, email tom@colorella.app. Full details are in the Impressum.

1. What Colorella is

Colorella measures your personal colouring from calibrated photos and checks garment and product colours against your palette. It is a styling aid, not a professional service: colour analysis has no scientific reference standard, and two human consultants will routinely give the same person two different results. The colour measurement is repeatable, meaning the same photos always produce the same palette. Other texts in the app, such as style opinions and daily tips, can vary from one time to the next; your measured palette does not depend on them. Purchase decisions you make remain your own.

If you downloaded Colorella from Apple's App Store, Apple's Licensed Application End User License Agreement (apple.com/legal/internet-services/itunes/dev/stdeula) also applies to your licence to use the app. That licence is between you and us, not Apple. Where these terms give you more rights, these terms apply.

Minimum age

You must be at least 16 years old to use Colorella and to buy on test.colorella.app. If you are under 18, you need a parent's or guardian's permission to buy anything.

2. Subscriptions and purchases in the app

Paid features in the app are sold through Apple's App Store or Google Play. Prices are shown before you buy. Subscriptions renew automatically until you cancel them in your store account: on iPhone or iPad in Settings → your name → Subscriptions; on Android in the Play Store → Payments & subscriptions → Subscriptions. We add no cancellation steps of our own and there is nobody you need to email to get out. If an offer includes a free trial, it turns into a paid subscription at the price shown unless you cancel before the trial ends. Apple and Google are the sellers of these purchases, so refunds and your 14-day right of withdrawal in the EU are handled by them: for Apple at reportaproblem.apple.com, for Google Play through your order history in the Play Store. If anything goes wrong, write to us at tom@colorella.app and we will help. Your statutory rights as a consumer remain unaffected.

2a. Buying on our website (the Colorella colour test)

Seller. When you buy on test.colorella.app, your contract is with Dumke Ventures UG (haftungsbeschränkt), named above. The App Store rules in section 2 do not apply to these purchases.

What you can buy.

• Colour guides (one-time payment): Colour Palette, Colours + Hair, Makeup & Style, and The Complete Style Guide. You pay once. There is no subscription unless you also tick the weekly colour letter.
• Colorella Colour Club (subscription): your full colour guide plus a colour letter every week. You pay a lower price for the first week (the trial week), then the weekly price shown before you buy. It renews every week until you cancel.
• Weekly colour letter (optional add-on to a guide): a lower price for the first week, then the weekly price shown before you buy. It renews every week until you cancel.

How the contract is made. You answer the questions, add your photo, choose a colour guide or the Colour Club on test.colorella.app and open the Stripe payment form on that page. The payment form shows everything you are buying and the total price. Before you pay, you can check your choice and the price, correct your payment details there, or go back to change your choice. The contract is made when you press the pay button and your payment goes through. The contract language is English. We store your order details, but we do not keep a separate copy of the contract text for you to access. You can read these terms at any time at colorella.app/terms. After you pay, we send you an order email that confirms your order and the date your guide is due.

Prices and payment. All prices are shown before you pay, in euros, US dollars, pounds sterling, or Australian, New Zealand or Canadian dollars, depending on where you are. All prices are final prices. No VAT is charged under § 19 UStG (German small business rule). Payments are processed by Stripe. You can pay by card or by the other payment methods shown on the payment form, which depend on your country and currency.

Delivery. Your first reading opens straight after payment. It is a first impression from your photo and answers. Your guide is then prepared from your photos and looked over by a member of our team before it is sent to you by email: the Colour Palette within 24 hours, Colours + Hair, Makeup & Style within 48 hours, The Complete Style Guide and the Colour Club guide within 72 hours. If a delivery is late, write to us and we will refund you if you want.

Cancelling a subscription. You can cancel the Colour Club or the weekly letter at any time by writing to tom@colorella.app from the email address you used to buy. We then cancel your subscription with our payment provider Stripe. The cancellation takes effect at the end of the week you have already paid for, and you are not charged again. The price and the weekly renewal are shown on the page before you pay. If you live in the United States, the same route applies: you can cancel at any time by email, and your cancellation takes effect at the end of the week you have paid for.

Right of withdrawal. As a consumer in the EU or UK you have 14 days from the day you buy to withdraw. At checkout, the Stripe payment form asks you to tick one box: you agree to these terms, ask for your colour guide to be delivered right away and confirm that you understand this ends your right of withdrawal. Colour guides: your first reading is delivered at once, so your right of withdrawal ends once delivery has started. Colour Club and weekly letter: the same box is shown, but you keep your right to withdraw within 14 days of buying. You then pay only for the part of the service you received up to your withdrawal. Full withdrawal instructions and the model form are in section 2b.

Printed copy (optional). If you add a printed copy, we print your guide for you and post it to the address you give at checkout. It is made after your PDF guide and usually arrives within 3 to 10 days, depending on where you live. Because it is made to your personal specifications, the right of withdrawal does not apply to the printed copy. If it arrives damaged or does not arrive, write to us and we will send a new one or refund it.

Your guide. Like the app, the guide is a styling aid based on the 12-season colour system, not a measurement against a scientific standard. If something does not feel right, write to us and we will look at it again. Your statutory rights as a consumer remain unaffected.

2b. Withdrawal instructions

Right of withdrawal. If you are a consumer, you can withdraw from a contract made on test.colorella.app within 14 days without giving any reason. The withdrawal period is 14 days from the day the contract is concluded. To withdraw, tell us (Dumke Ventures UG (haftungsbeschränkt), Ebersprung 2, 16321 Bernau, Germany, phone +49 33383 380112, email tom@colorella.app) with a clear statement, for example a letter or an email. You can use the model form below, but you do not have to. Sending your notice before the withdrawal period ends is enough.

Effects of withdrawal. If you withdraw, we refund all payments we received from you without undue delay and at the latest within 14 days of the day we receive your withdrawal. We use the same payment method you used, unless we expressly agree otherwise with you; you pay no fees for the refund. If you asked us to start a subscription service during the withdrawal period, you pay an amount in proportion to the part of the service we provided up to the time you told us of your withdrawal.

Early end of the right of withdrawal. For colour guides, your right of withdrawal ends once delivery has started, if you asked us at checkout to deliver right away and acknowledged that you lose your right of withdrawal once delivery has started.

Model withdrawal form
(If you want to withdraw from the contract, fill in this form and send it back.)

To Dumke Ventures UG (haftungsbeschränkt), Ebersprung 2, 16321 Bernau, Germany, tom@colorella.app:
I/We (*) hereby give notice that I/We (*) withdraw from my/our (*) contract for the following service / digital content (*): ____
Ordered on (*) / received on (*): ____
Name of consumer(s): ____
Address of consumer(s): ____
Signature of consumer(s) (only if this form is sent on paper): ____
Date: ____
(*) Delete as appropriate.

3. The free tier

Your season name is free. Free accounts also get 3 colour checks a day in the in-app shopping browser and 3 a day on the Check tab. Colorella Pro includes up to 30 colour checks a day on each. Style opinions have a daily limit and a monthly limit on both free and Pro accounts; the app tells you when you reach a limit and when it resets. Unused checks do not carry over.

Changes to what the free and paid tiers include apply to people who sign up or buy after the change. A purchase or subscription you already have keeps what it included when you bought it.

4. Shopping links

The in-app browser opens third-party retailers. We are not a party to any purchase you make from them, we do not host their catalogues, and their sites are governed by their own terms. Some links pay us a commission, which is disclosed in the app and never influences a colour verdict.

5. Acceptable use

Measure yourself, your family, and consenting friends. Do not use Colorella to analyse people without their knowledge or consent, and do not extract, resell or scrape the app's data or engine. Statutory rights that cannot be excluded, such as those under EU software law, remain unaffected.

6. Intellectual property

The app, its engine, its colour catalogue and its content belong to us or our licensors. Your measurement and your palette are yours: you can export them at any time and use them however you like.

7. Liability

We are liable without limitation for intent and gross negligence, for injury to life, body or health, under the German Product Liability Act, for damage arising from a guarantee we have expressly given, and for fraudulent concealment of a defect. For simple negligence we are liable only for breach of essential contractual obligations (obligations whose fulfilment makes the proper performance of the contract possible in the first place and on which you may regularly rely), and in that case limited to the foreseeable damage typical for this kind of contract. Any further liability is excluded.

8. Termination and changes

You can stop using Colorella and delete your account at any time in Settings.

We may end your free use of Colorella with reasonable notice. We may end any contract with you for good cause, in particular if you seriously or repeatedly break section 5 after we have warned you; we do not need to warn you first if a warning would be pointless or the breach is so serious that we cannot be expected to continue. If we end a contract and you have paid for a period you can no longer use for a reason that is not your fault, we refund the unused part.

We may update these terms. A new version applies only to people who sign up or buy after it is published. If you already have a purchase or subscription, it continues on the terms you accepted when you bought it.

Privacy

How we handle your photos and other personal data is explained in our Privacy Policy at colorella.app/privacy.

California residents

Under California Civil Code Section 1789.3, the provider of Colorella is Dumke Ventures UG (haftungsbeschränkt), Ebersprung 2, 16321 Bernau, Germany, tom@colorella.app. You can also contact the Complaint Assistance Unit of the Division of Consumer Services of the California Department of Consumer Affairs in writing at 1625 North Market Blvd., Suite N 112, Sacramento, CA 95834, or by phone at (916) 445-1254 or (800) 952-5210.

9. Governing law

These terms are governed by German law. If you are a consumer, the mandatory consumer protection rules of the country where you habitually live remain unaffected. We are not willing or obliged to participate in dispute resolution proceedings before a consumer arbitration board.

10. Contact

tom@colorella.app